My Portfolio

Webpage Setup & Configuration

Website
• Domain Registration and Setup: Assistance with purchasing and configuring a domain name.
• Web Hosting Setup: Guidance or setup of reliable web hosting.
• CMS Installation: Installation of a Content Management System (CMS) like WordPress, Shopify, or custom CMS.
• Custom Design & Layout: Custom website design tailored to the client’s brand.
• Content Integration: Integration of client-provided content (text, images, videos).
• E-Commerce Functionality: Setup of platforms like WooCommerce, Shopify, or custom solutions (if applicable).
• Website Security: Installation and configuration of SSL certificates and security plugins.
• Performance Optimization: Page speed and performance optimization across devices.
• SEO Optimization: Basic on-page SEO setup (meta descriptions, alt text).
• Contact Forms and Call-to-Actions: Setup of forms and clear CTAs.
• Training & Handover: Training on managing the site post-launch and optional ongoing support.

Landing Page Setup & Management

Landing Page
• Landing Page Strategy Development: Collaborate with the client to define the objectives and key actions (e.g., lead capture, sales, sign-ups) for the landing page.
• Custom Landing Page Design: Create visually appealing and responsive landing pages tailored to the client’s brand, ensuring compatibility across all devices.
• Conversion-Focused Copywriting: Write persuasive and action-driven copy to engage visitors and guide them toward the desired call-to-action.
• A/B Testing: Set up and manage A/B testing for page elements such as headlines, CTAs, images, and form fields to optimize performance.
• Form Integration: Implement custom forms to capture leads and collect relevant user information, integrated with email marketing or CRM systems.
• Page Speed Optimization: Ensure the landing page loads quickly across all devices to reduce bounce rates and improve user experience.
• SEO Optimization: Basic on-page SEO to enhance visibility on search engines, including meta tags, alt text, and structured data.
• Mobile Optimization: Design landing pages that are fully optimized for mobile users to enhance conversions on mobile devices.
• Lead Magnet Integration: Embed lead magnets (e.g., downloads, free trials) to capture leads and incentivize conversions.
• Analytics & Reporting: Set up tracking and analytics tools to measure key metrics such as traffic, conversion rates, and user behavior.
• Ongoing Page Optimization: Regularly update and optimize the landing page based on performance data and evolving business goals.
• Retargeting Setup: Integrate retargeting pixels for users who visit the landing page but don’t convert, ensuring they’re targeted with follow-up ads.

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